For my marketing and ad design project with DLF Mall of India, DLF Avenue, DLF Promenade, and DLF CyberHub, I created a series of vibrant and engaging campaigns for their Shopping Carnival, End of Season Sale, Food Festival, and Holiday Shopping events. Each design was tailored to capture the unique essence of the mall’s identity while maintaining a cohesive brand presence across different platforms.

The End of Season Sale campaign was a standout moment, as my design was published in the Delhi Times newspaper, marking a significant milestone in my work. The goal was to craft visuals that not only attracted shoppers but also conveyed the energy and excitement of the sales and events. From bold typography to immersive layouts, every piece was designed to drive engagement and enhance the shopping experience.

This project was a deep dive into retail marketing, consumer behavior, and high-impact advertising, allowing me to explore how design influences footfall and brand perception in dynamic commercial spaces.